PV High Tones Down Recruitment

The school, which spent $25,000 on recruiting eighth graders last year, will tone down the event and use the funds on classroom materials instead.

Palos Verdes High School will dramatically decrease spending on its efforts to attract district eighth-grade students to attend the high school for the 2013-2014 school year.. 

Last year, the high school spent $25,000 on recruitment, according to principal Nick Stephany. The money came from the school’s PTSA. Of the $25,000, $15,000 went towards an information night that Stephany likened to a small wedding, complete with an event planner.

The school spent the remaining $10,000 on creating and distributing a brochure about the school.

This year, Palos Verdes High School will return to a simple event with some student led-tours and some faculty speakers, Stephany said.

Stephany said the event got bigger after incoming students two years ago complained that Palos Verdes High’s lower-key informational night made the school seem like it cared less about attracting new students; however, he also said the money this year would have been better spent elsewhere, like buying iPads for classrooms. He also worried that that it is a contributing factor to the rivalry between the two high schools on the Hill.

In October, eight students from Palos Verdes High School were detained or arrested in connection with vandalism at Palos Verdes Peninsula High School.

Nevertheless, Peninsula High School principal Mitzi Cress said she didn’t think the recruitment—or “informational,” as she prefers to call it—process contributes to the rivalry.

“I think it’s great that kids have a choice,” she said, noting that the high schools offer different programs and scheduling options. The informational nights offer parents and students the opportunity to pick the best school for their needs, she said.

Peninsula’s information nights, which Cress described as low-key affairs with cheerleaders and the marching band, focus on helping parents decide where to send their children. The annual events usually cost between $7,000 and $10,000 and are funded by the school’s Associated Student Body organization.

Cress said this year’s event will cost well under $10,000.

Additionally, Peninsula also produces an informational media piece, such as a DVD or brochure-style folder. This year, Cress said they are going for an informational magazine, which costs less than other options and is also used as a promotional tool for school counselors when they visit colleges. The magazine will also be given to visiting officials from international schools.

She estimated that it will cost $2,500-$3,000.

Both schools plan to host their informational events in January.

robin January 17, 2013 at 12:38 AM
PV High is by far the best school on the hill. My child struggled thru all the schools - especially Pen. When switched to PV High.... grades improved dramatically. Staff, teachers alike, return call, emails, etc. and truly help my child to succeed. Unlike the other schools - my child fell thru the cracks.... I had to practically get mean for any of the other schools staff/teachers to do their job. PV High - YOU ROCK!!!!
Local Girl January 17, 2013 at 04:02 AM
I agree with Robin. PVHS is by far the best public school on the hill (with the exception of diversity preparation and training). PVHS is like a private school within an institutionalized public school setting. Better yet, PVHS faculty and staff are young enough to truly care . . . not simply waiting for retirement funds to kick in.
Brent February 10, 2013 at 05:39 AM
I spent many days Teresa in the early eighties 80-84 and did not grad. But the school formed me to become very successful later in life. I hope some of my former classmates will get a hold of me reunion time. My name is Brent Kielar if anyone remembers me please get in touch. PV High is a place to grow up that will make you smile years later and think what a treat! Lunada Bay! Awesome I know. The best of times! Kielarcars @yahoo.com .......live in Chicago now and miss the PV peninsula always...take care everybody.
Jan Ramirez February 11, 2013 at 08:39 PM
Jan Ramirez February 11, 2013 at 08:44 PM
i toured both Penn and PVHS this year. Both schools are academically equal along with the positive enthusiasm of the staff at both schools. Nevertheless, our family made the decision to go to Penn after our family witnessed a women bully another women in front of our family at PVHS. Not sure I want my daughter to witness that again.


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